We all know that we look more at the first-ranked results from the search engine. This is because we find the results on the first page more reliable. These results consist of more read pages. The effects of SEO work on the site are revealed here. While a good SEO work allows the site to rise, an amateur work can damage it and cause it to regress in the rankings.
What is SEO?
Composed of the initials of English Search engine optimization words, SEO has passed into our language as search engine optimization. Today, many large or small businesses want to make their sites search engine friendly. It is possible to increase sales rates thanks to these studies, which have a great contribution to marketing.
The purpose of SEO is to enable a website to rank higher in the search engine. For this, studies are carried out to make the site suitable for the criteria of the search engine. Works are carried out in two different ways as on-site and off-site. Any kind of work will make a significant contribution to the site.
What is On-Page SEO?
For a site on which SEO studies will be carried out, first, in-site analysis is performed. During the analysis of the site, the content that is not suitable for the search engine is determined and arranged. At this stage, the user experience is improved by removing the elements that slow down the site speed. It is ensured that the URL structure consists of meaningful and readable words. It will be easier to find when the keyword is in the URL. Since the search engine is indexed according to the page titles, it is ensured that the pages on the site have the h1 tag. In addition, keywords are studied and passed in sentences. At this point, attention should be paid to the density of keywords in order not to eat spam.
The images used on the site should also be arranged in accordance with the search engine. While keeping the file size small, care is taken not to compromise on the quality. With such an image, the loading speed of the page will also be positively affected.
What is Off-Page SEO?
During off-site SEO work, backlinking, social media optimization or indexing is done. Backlinking is a redirect from another site to that site. For this, content consisting of 200, 300 or 400 words with keywords is written. The link of the site to which the backlink is to be given is placed in the article and the redirect is made.
The impact of social media channels on marketing today is incredible. For this reason, companies make serious investments in this regard. Social media optimization studies can be used to provide a better experience. Thanks to these studies, it is possible to register the site and its pages with search engine servers.
Why Do You Need SEO Studies?
SEO studies are needed in order to survive in today’s competitive conditions and to differentiate from competitors. Thanks to these studies, it is possible to get more interaction and increase the traffic density. You can benefit from the studies to convey the most accurate information about your products and services to users. The important thing is to choose the right company that you will entrust your site to. With a good company, you can catch the rise you need.
Prefer DCA Network for SEO Studies
SEO work done by experienced people allows you to have a user-friendly, fast website that will appear in search engines. A good site will improve the impression you leave on visitors and open the door to new visitors. It takes time to see the results of the studies.
As DCA Network, we can organize your site in accordance with SEO. You can take a strong stance in the competitive arena with our works that will have an impact on your purchasing cycle. We share with you the reports we make periodically so that you can follow the rise of your site. In this way, we perform more effective work. You can contact us for detailed information about SEO studies. They wonder about their ends. You can observe the effect of the studies with the reports we make at certain time intervals. In this way, you can also have information about whether the budget you have allocated for social media management is wasted.
As DCA Network, thanks to my professional social media management service, you will use your marketing budget in the most correct way. You can contact us to get information about social media management prices.